Posts tagged strategic communications
Top Crisis Communications Strategies

The last thing you want to run into is a crisis. Unfortunately, it’s not possible to avoid them forever. They are bound to happen but it doesn’t have to be a disaster. Crises can be handled if you’re prepared. Crisis communications strategies and contingency plans can be extremely time-consuming to make but they are one hundred percent worth it.

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What Does Public Relations Really Mean ?

The term "public relations" doesn't sound like the most interesting thing to someone who isn't familiar with it. But for those of us who understand the business industry, it's a hot topic that still doesn't seem to be fully understood. There are plenty of misconceptions about what PR is, from free advertising to even, unnecessary. See, what I did there was give you an example of what public relations is not.

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Here's The Difference Between PR and Strategic Communication

Building a business and keeping it relevant is not for the faint of heart. You need tenacity, consistency, and a really, really good plan. And each part of that plan needs to function a lot like the gears of a clock, smoothly and effectively. If one thing is out of place, it could cause a malfunction, or worse, it could fall apart. Successful business owners know that it takes more than just a great idea to make their business last. They need to think long-term rather than focus solely on the tasks in front of them in order to reach more concrete goals. Reaching those concrete goals means you've got concrete results and a solid business plan. 

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